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What is a Floral CSA?

Community Supported Agriculture (CSA) an innovative way to establish a direct connection between farmer and the customer. CSA's eliminate long-distance shipping, wholesale and retail middlemen, and the time between harvest and display. Originally set up by small produce farms, a similar, farm-to-vase model has been adopted by flower farmers.

Typically, customers purchase a share (could also be called a subscription or a membership) at the beginning of the growing season, and, in return, receive a bouquet of flowers each week for a specific period of time (8 weeks, 12 weeks, 3 months, etc.).

This arrangement creates rewards on both side of the transaction:

Advantages to the customer:

  • Receive ultra-fresh flowers, many times picked that morning, to ensure the longest vase life possible

  • Get exposed to new types and varieties of flowers

  • Know that your purchase is going toward supporting a local, family-owned farm, rather than paying for long-distance shipping and multiple middlemen

  • Establish a relationship with a local flower farmer; many farms welcome visits by their CSA members

Advantages to the farmer:

  • Spend time marketing early in the year, before 12 hour days in the field begin

  • Receive payment in time to purchase seeds, which helps with cash flow

  • Have an opportunity to get to know the people who are enjoying their flowers

Like to learn more? Check out our CSA page.


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